This TV commercial for Campus notebook was done in a fun and vibrant way to appeal to teenagers and young adults. Using ‘The Terrific Trio’; the artistic girl, mathematics student and a fashionista, the scenes highlights the versatile use of this unique notebook.
During the online process, the team has to design a series of graphics to depict the three different personalities. The treatment was to design it like sketches and blend it into the scene as realistically as possible.
For music, our in-house composer, Jashir, created a light and fun track, enhancing the visuals lightheartedly.
The team enjoyed doing this commercial, saying its a ‘nice’ one to do.
Agency: Dentsu Alpha
Creative Director: Khanh Nguyen
Art Director: Paul
Producer: Trang Dao
Production House: Clubhouse Films
Producer: Huy Phan
Production Manger: Linh Le
Director: David Rechtman
Post Production: Digipost
Post Producer: Nhu Doan
Editor: Antonio Aleixo
Online Artist: Rufus Blackwell
Motion Graphics: Jason Fetz
Music Composer/ Sound Designer: Jashir Junaidi