This TV commercial from Cambodia has been one of the better beer ads we have done in a while. With our recent upgrade to Autodesk Smoke 2013, we decided to test the capabilities of the machine and do a really nice ‘showreel’ piece.
The Director, Sunil Thomas, shot some really nice elements for our Online Artist, Rufus Blackwell. All of the work was practically done on the Smoke 2013 with these elements.
The main drops were oil shot in water and the tiny droplets were actually the small bubbles in a beer glass. By combining the layers and using strong highlights on the drop, Rufus created a highly stylized look to the drops. The ‘high speed on macro lens’ look was achieved with the heavy use of the depth of field function.
The result was amazing and one of our most satisfying projects. We will let the visuals speak for itself.
Client: Ganzberg Beer
Production House: Legend Tiger Co. Ltd.
Producer: Panha Bou
DOP: Hai Bac
Director: Sunil Thomas
Post Production: Digipost
Post Producer: Andy Ho
Facilities Coordinator: Hanh Do
Editor: Vinh Nguyen
Colour Grade: Cyrel De Los Reyes
Online Artist: Rufus Blackwell
Sound Designer: Richard Garcia
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